| Product SKUs | 5 |
| Product Images | 26 |
| Features & Benefit Images | 8 |
| Team Involved | 3 |
Electrolux Global
The goal was to highlight the blend of innovation and integration, bringing a sense of calm to the heart of the home.
Warm timber textures, soft daylight and natural reflections help position the dishwasher as part of a curated, premium kitchen environment. The imagery showcases not just a product, but a lifestyle built around quiet performance and timeless design.
Every detail, from stainless-steel textures to subtle reflections, was meticulously crafted to reflect both the precision of the product and the understated confidence of the Electrolux brand.
A suite of hero product images highlights the range with precision and consistency. Each model was detailed to exact specification, ensuring colour accuracy, surface realism and perfect product geometry. The result is a versatile asset suite ready for e-commerce, print and digital campaigns.
Set within a refined kitchen environment, each insitu scene uses soft natural light, warm timber textures and balanced composition to showcase how the Electrolux dishwasher integrates effortlessly into the modern home. Through thoughtful framing and lighting, the imagery highlights the range’s key innovations, from flexible interior layouts with adjustable racks and a dedicated cutlery drawer to intuitive AutoDoor functionality that enhances drying performance. Together, these visuals reflect the quiet sophistication, usability and design integrity that define the Electrolux dishwasher range.








“Nothing is too hard for Insite – we trust them to deliver every time.”
Chanelle Sos, Rich Media Planner, APAC MEA, Electrolux Home Products
“Insite are just so good. Good at delivering outstanding imagery. Good at project management and good at staying ahead with innovation.”
Emma Kaczmar, Global Head of Imagery and Graphic Design
| Product SKUs | 5 |
| Product Images | 26 |
| Features & Benefit Images | 8 |
| Team Involved | 3 |
Electrolux Global
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