Westinghouse EasyCare Laundry
Insite drummed up some crisp, clean imagery for the innovative new EasyCare range.
Project summary
| Product SKUs | 17 |
| Product Images | 71 |
| Lifestyle Images | 7 |
| Team Involved | 4 |
Client
Westinghouse
Australia & New Zealand
The introduction of the EasyCare laundry range was a crucial launch for the Westinghouse brand and the imagery needed to showcase the range's stylish new design.
The EasyCare product range covers all laundry appliance options including; front and top load washers, heat pump dryers, condenser dryers and washer/dryers.
So the challenge was to ensure a consistent look across a varied product range.
The render team worked seamlessly with our photographers to highlight the unique features of each product, whilst presenting a uniform portfolio of images for the client.
Formats included 3D product renders as well as lifestyle images. The client loves the images and the EasyCare launch was a success.
CGI Product imagery
Project summary
| Product SKUs | 17 |
| Product Images | 71 |
| Lifestyle Images | 7 |
| Team Involved | 4 |
Client
Westinghouse
Australia & New Zealand